Sentence of the Year Award

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merlin

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Well I've seen some pretty special phrases bandied about when it comes to Audio Advertising, but I feel, after much deliberation, the below must win the award

The '*********' is constructed from, top quality materials only, crafted with our 'fusion' of energy, a mix of traditional 'accepted' practices & newer, fresher ideas that create a life giving balance to any system, the wire itself, is our secret, Teflon dielectrics, emission rejection materials and special treatment processes & WBT locking bananas, all incorporate to produce superbly satisfying sound in a very small and neat package, that will let you enjoy the music, weather melting into Nora Jones and Diana Krall, bopping to Stevie Wonder, chilling to trance, banging to house, inviting Bach for afternoon tea or rockin' the joint with Rammstein.
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Whilst I have no doubt the product in question is both unique and proficient, surely an award is due for "ToneSpeak above and beyond the call of duty in a marketing enviroment"

Well done that man

PS I have heard that the cable in question is in fact bloody good! Hope to try some soon.
 
"Well done that man"

Nothing like a bit of marketing waffle.

That is the best bit I have ever seen in the World of Hi-Fi. Can someone else do better?


In F1 we seem to get massive distortions of the truth!

Ian
 
Originally posted by merlin
Well I've seen some pretty special phrases bandied about when it comes to Audio Advertising, but I feel, after much deliberation, the below must win the award ...
... Whilst I have no doubt the product in question is both unique and proficient, surely an award is due for "ToneSpeak above and beyond the call of duty in a marketing enviroment"

Well done that man

PS I have heard that the cable in question is in fact bloody good! Hope to try some soon.
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This may not be the 'marketing waffle' that you think. By coincidence, I've recently been listening to a speaker cable that had precisely the effects described.

I found myself melting into Diana Krall, bopping to Stevie Wonder, chilling to trance, banging to house, inviting Bach for afternoon tea and rockin' the joint with Rammstein.

I do think that the manufacturer should add a disclaimer to the description, though - perhaps something like:

"Some of the effects described may not be achievable with Bose or Linn Kan speakers. Other components in your hi-fi system may be almost as important as the cables."

As for Norah, I can't yet comment on whether I could melt into her as I haven't tried it yet. I can hardly wait.

;) :D :rolleyes:
 
Originally posted by Isaac Sibson
Clearly that one can't be attributed to Tone, as it mentions Norah Jones in a positive light.
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I'm not so sure Isaac;)

After all what is "weather melting" :confused: . Some new method of burning in the sun to guarantee fine clear days?

i thought you meant someone had been locked up
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:D :D Should be Mr P, should be

From whom? The manufacturer?
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Er who's that then Markus? I thought WM was just head of marketing
 
"Weather Melting" -

The practice of creating special audio cables in the artic mists, these cables must be hand wound/braided by virgin eskimo puppies. All this must be done whilst the snow is melting by early morning sun.


:D ;)
 
I read that too. Masterful. Especially the << weather melting into Nora Jones >> I instantly thought avalanche and, good.
 
Originally posted by penance
"Weather Melting" -

The practice of creating special audio cables in the artic mists, these cables must be hand wound/braided by virgin eskimo puppies. All this must be done whilst the snow is melting by early morning sun.


:D ;)
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:D Best laugh of the week IMHO. Give that man a cigar. Make it two...
 
Well I'm afraid our winner cannot be with us this evening:(

He's currently tied up on location hand twisting a Bach of dialectics with a unique compound comprising interwoven strands of English and Elvish.

I'd like to welcome the dripping Nora onto the stage to accept the award on his behalf, it is rare for the academy to recognise truly original work, and I'm sure if our winner could be here, none of you would understand a word anyway:D

Ladies and Gentlemen, thankyou;)
 
How about this one:

"The selection of exclusive components, the attention to detail during crafting and the latest in technology make the <xxx> into a D/A converter which not only conforms with the highest standards, but conversely also sets the standard: Its stunning, dare I say incomparable depth-staggering and delight in detail unfolds above all through the harmonious interaction with other components of absolute quality ââ'¬â€œ for example our <yyy>, the <zzz> power amplifier or the revolutionary <aaa>."

Oh, sorry, that last < > has been used already ;)
 
Steve, what were you doing on the MBL page?

Anyway, this sort of pap comes out when people try to do translations of bad German advertising copy for the English webpage: it sounds even more horrible in English than in the original language.
 
Originally posted by Markus Sauer
Steve, what were you doing on the MBL page?
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Well, I was looking at a DAC64 on ebay.uk and the guy said he was upgrading to an MBL. You're right, it's not fair to pick translations :)
 
To clarify, translations would have to be entered in another category - best sentence based on a foreign language.

Although, going back to our winner, it appears that he may well have qualified for that as well:eek: truly a man amongst boys when it comes to the written word I feel:notworthy

But I must say, given the furore surrounding the use of pseudo scientific terminology by those responsible for the "pedalling" of cables and other snake oil products to the unsuspecting marketplace, it is refreshing for one marketing team to throw away the technobabble and cut straight to the incomprehensible BS from the off:D
 

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