TBH, we all know that Blu-Ray will never take off. Sony will never market their product properly.
You can see the "crappness" of all of sony's a/av media over the years that they have joint/singly invented. Ie CD SACD BETMAX and VHS (Sony and JVC pioneered the VHS, but sony sold the rights to JVC so sony could concentrate on their "superior" betamax) and so forth.
Who here would actually buy either of the new AV formats, which would mean so soon after everyone has replaced therir VHS with dvds to upgrade so suddenly? FOr many people this would mean having to buy new AV processors which people have spent so much on so far...
ANother thing that annoys me is how many people that have brought HDMI dvdps and SKY HD boxes while still not using a hd ready tv!! A lot of the general public think that just having a digital plasma or lcd telly is enough. I personally think that digital plasma or lcd tellys are -Worse- picture quality (when using analogue coneections) due to horrendous DAC (in cheap DVDps) to crap ADC in the newer digital tellys.
Sorry for ranting :S